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4 Pandemic Business Trends Here to Stay: Time to Rethink Everything?

Things around us are constantly changing from the simplicities of daily life to the evolving technologies we use. With the COVID-19 pandemic people’s lives and jobs have been put on hold while companies are trying to figure out how to cope with this extreme change. People now have to adapt to working at home and still stay connected with everyone they work with.

As the months pass people have new needs and working from your home office or even your kitchen table may not be the most ideal. Will working from home become the “new normal”? Will we ever be able to shake hands again?  Questions like these are constantly on the minds of people who are now working from home.

This changes the game for people all over the world. Even though these changes are occurring doesn’t mean they are all bad, people now can save money on transportation to and from work and can even enjoy a nice meal at home for lunch. Yes, you may miss your work friends and socializing in the break room or around the water cooler but there are plenty of new ways to connect with the people you work with.

Moving forward the new ‘normal’ will consist of a lot of changes but with a little help and encouragement it's nothing we can't get through.

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Expecting the Unexpected: Phishing

Expecting the Unexpected: Phishing

Phishing attacks attempt to coerce information from users. They are especially sinister because they use personalized messages to target specific users or businesses. Unlike spam emails, which are typically generic in nature, phishing attacks can yield major results because messages are so convincing.

 

Phishing is BIG business! With a review of the year’s most clicked subject lines, we looked for trends that could easily be identified. The five subject line categories that appeared quarter-over-quarter related to: deliveries, passwordscompany policies, vacation, and IT Department (in the wild) emails.

 

 

Some of the most common 'In the Wild' attacks in this period were:

  • Apple: You recently requested a password reset for your Apple ID
  • Sharepoint: You Have Received 2 New Fax Messages 
  • Docusign: You've received a Document for Signature
  • ZipRecruiter: ZipRecruiter Account Suspended
  • IT System Support
  • Amazon: Your Order Summary
  • Office 365: Suspicious Activity Report

Here’s a look at the Top 10 Most-Clicked General Email Subjects in Q4 2018: 

  • Password Check Required Immediately/Change of Password Required Immediately 19%
  • Your Order with Amazon.com/Your Amazon Order Receipt 16%
  • Announcement: Change in Holiday Schedule 11%
  • Happy Holidays! Have a drink on us. 10%
  • Problem with the Bank Account 8%
  • De-activation of [[email]] in Process 8%
  • Wire Department 8%
  • Revised Vacation & Sick Time Policy 7%
  • Last reminder: please respond immediately 6%
  • UPS Label Delivery 1ZBE312TNY00015011 6%  

Be sure to protect yourself by double checking the sender’s name, full email address and URLs. You should suspect malicious intent if the sender is asking for any personal information or money, also, if there are spelling mistakes or a strong sense of urgency to respond, you are likely the almost-victim of a phishing scam. Don’t give them any information and make sure you mark the email as spam. If you have any questions or suspicions about an email you receive, feel free to contact us. 

 For a full infographic on these most common phishing attempts, click here.

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